FIBA Europe Team With MediaZone's Social TV Service To Provide Unprecedented Broadband Coverage

05.03.2007

FIBA Europe announced today a partnership with MediaZone, a leading global online broadcaster, to provide live streaming and replay coverage of the EuroLeague Women and EuroCup All Star Games as well as the EuroLeague Women and EuroCup Final Fours through MediaZone’s new service, Social TV. 

Coverage of these highly anticipated games will be free of charge and will provide a new innovative interactive experience for users. The games will be available at fibaeurope.com and SocialTV.MediaZone.com.

Basketball enthusiasts will enjoy the complete pre-game to post-game coverage with live  play-by-play commentary of the 2007 Women’s EuroLeague All Star game broadcast from Valencia, Spain, on 8 March beginning at 18:20 Central European Time. 

The game will be replayed throughout the following weekend on a special FIBA Europe Channel at SocialTV.MediaZone.com. 

In addition, coverage will include the EuroCup All Star Game broadcast on 20 March from Cyprus, the 2007 EuroLeague Women Final Four which will take place from 30 March through 1 April in Moscow, Russia, and the 2007 EuroCup Final Four from 13 -15 April at a venue to be announced. 

Social TV enables audiences to chat with others while watching the games, rate and comment on content and publish blogs. It also offers a variety of other tools to deliver a comprehensive interactive platform, all completely free of charge.

“This latest partnership serves as a tremendous opportunity to extend coverage of our top events to audiences worldwide,” said FIBA Europe Secretary General Nar Zanolin. 

“In our pursuit of increasing the attractiveness and viewership of these games, we embrace Social TV, with its long sought after marriage of TV and web capabilities and worldwide distribution. Not only does this give our fans the capability to see live coverage and subsequent repeats for those in far flung time zones, but it also offers our viewers a new, highly interactive way to experience the competition and build community around their passion for basketball.”

“We have experienced tremendous success partnering with FIBA and FIBA Europe in the past and feel that free coverage of the All Star Games and Final Fours will only solidify our impressive track record of offering quality live sporting content to audiences worldwide,” said Jan Steenkamp, Chairman of MediaZone. 

“By delivering the All Star Games and Final Fours, we are providing the ideal means to let basketball fans experience the action wherever they are in the world.”

This project is being carried out in collaboration with FIBA World.

About FIBA Europe:
FIBA Europe is the governing body for basketball in Europe. As the governing body, FIBA Europe is responsible for controlling and developing the sport of basketball in Europe. Among many tasks, this includes promoting, supervising and directing international competition at the club and national team levels and governing and appointing European international referees.

About MediaZone’s Social TV Service:
Social TV is the newest service from MediaZone, a leading global online broadcaster specializing in professionally-produced sports, international and entertainment video programming. MediaZone has established lasting exclusive partnerships with leading media brands including AOL, NBC Sports and the Shanghai Media Group and is the official online broadcast partner for major events such as Wimbledon, FIBA Basketball and SANZAR rugby. Through its next generation Social TV service, MediaZone links premier content with unprecedented interactivity for a completely new user experience. The company is headquartered in the San Francisco Bay Area with offices in China and Europe. MediaZone is a division of MIH Ltd., a wholly-owned subsidiary of Naspers (Nasdaq:NPSN). For more information, please visit: MediaZone.com.


RELATED NEWS

FIBA Europe Discuss All Star Game Plans With Local Organisers18.01.2007

Advertisement